Food Safety

THE PERVASIVE IMPACT OF CHINESE CULTURE UPON FOOD EXPORTS TO CHINA

THE PERVASIVE IMPACT OF CHINESE CULTURE UPON FOOD EXPORTS TO CHINA

In recent years we have seen growing demand for Australian food consumer goods such as milk powder, which has lead some Australian supermarkets to impose daily limits on the number of milk powder units that can be purchased in any single transaction.  Similarly there have been great stories of the insatiable appetite for Australian wines in China, and particularly since the ratification of the China – Australia Free Trade Agreement in 2015. But does this apparent demand for Australian food and wine translate into huge market opportunities for our farmers, wine makers and premium food producers in China?